Friday, February 28, 2014


Bag lovers find a new home
as the House of Kipling opens
at SM Clark and North Point

This is what we call the ‘dressing room’ where customers can experiment with the brand. Colorful poufs are also located here where you can sit and relax after shopping. Surrounded by mirrors to check on your latest look with our new styles and colors.

Whimsy wall behind a kitchen table-turned-counter/cash desk to give a homey feel to the interiors.
Upon  entering the store, the customer is greeted with an exciting feast of product stories and seasonal presentations.

Applying domestic charm to retail, “The House of Kipling” takes a fresh perspective on everyday things. Mundane and familiar objects are put in new surprising contexts that create an unexpected visual story and showcase the product ranges.

A haven, a hang-out, a home – the new Kipling concept store, is all these and more! It’s called The House of Kipling, where shoppers can dwell in the fashion and spirit that has made Kipling bags a well-loved global brand. The new concept store applies a domestic approach that elevates the customers’ retail experience.
 Inside the House of Kipling, guests are greeted with warm, homey interiors made from an eclectic mix of natural and clean textures, surrounded by the signature tile wall with the iconic monkey print. The color palette plays along the shades of taupe and greys, plus an occasional pop of orange and pink. Flemish inspired wall tiles and “Kipling Monkey” table legs bring to life the playful spirit and the European heritage of the brand.
Nestled on sleek ceramic and wooden frames, drawers and gondolas are the store’s main attraction – the hottest collection of handbags, totes, carry-alls, backpacks and luggage in various shapes, sizes and prints. Nearby are clusters of colorful mirrors helping customers envision themselves strutting away with their favorite Kipling bags. Bright, polychromatic poufs are likewise on hand offering a comfortable seating should customers get a little tired from bag fitting and shopping.
Reflecting Kipling’s desire to encourage discovery and exploration, the concept store also features a ‘Whimsy Wall’, where ideas, inspirations, special moments, and messages can be posted and shared so the store and customers can connect and become an engaged community.

The House of Kipling has put together all these elements and details to allow shoppers to have a personal and intimate feel of Kipling bags, which will be their companions as they work, play and travel. Come visit the monkey at its new concept stores at SM Aura in Bonifacio Global City, SM Clark in Pampanga and The District North Point in Talisay City, Negros 

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