Thursday, March 20, 2014

The BrainFit Advantage


1.   What is BrainFit Studio and where did it originate?

BrainFit Studio is the leading provider of the most up-to-date neuro-scientific-based brain fitness training programs in Asia. It started in Singapore last 2011 and was founded by a team of therapists led by Ms. Cheryl  Chia, current Director, who are all passionate about maximizing human potential and transforming lives. It has since expanded across Southeast Asia and has presence in several countries like Malaysia, Indonesia, Thailand, Turkey, and the Philippines. BrainFit Studio Philippines opened its doors in 2011. It is spearheaded by a group of individuals who are experts in the fields of education and health care.  Currently, BrainFit Studio Philippines has two centers – Greenhills and Binondo- and another center in Makati is opening in April 2014.

2.  What is brain fitness and how important is it?

Similar to physical fitness, which is our foundational body skills that influences our performance in sports, brain fitness is our foundational brain skills which influence learning and achievement in school, work and daily life. These brain pillars namely (i) attention (ii) visual (iii) auditory (iv) sensory-motor and (v) socio-emotions ultimately impact how we acquire new knowledge, retain information, apply learning, and perform to excellence.

Recent brain scan research has also shown that brain fitness is closely linked to our IQ and EQ. Intelligence does not reside in any one part of the brain but rather involves a network of interconnections among the critical brain areas namely attention and working memory, language, visual, and body perception.  Therefore, when we build brain fitness in these pillars, we are actually strengthening the brain networks that make us more intelligent! Simply put, a fit brain means an intelligent brain.
3.    How does brain fitness training work?

We use the SMART protocol for brain fitness training, which is based on neuro-scientific findings.
“S” is for setting appropriate and achievable goals for the individual, as every brain is unique.
“M” is for measurement using a process called CognitiveMap. It involves two hour-long, one-on-one assessment using standardized tests which profile the individual’s brain in the five key areas of visual, auditory, sensory-motor, attention and memory and social-emotional.
“A” is for adaptation, which is to choose the correct brain fitness training program and level, based on the individual’s brain fitness profile. For successful brain fitness training, mental activities must be just right - not be too difficult or too easy for the individual.

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