Wednesday, April 17, 2013

Homegrown Brand Pays Homage to Local Coffee with Philippine Origins Product Line

When was the last time you had a cup of Philippine coffee?
As one of the top producers of coffee a long time ago, the Philippines has always had a rich and fascinating history with the famous brew.  Although we’ve long since lost our status as one of the world’s go-to countries for coffee due to the disease that nearly wiped out all our crops, there are still several proudly Filipino brands that aim to showcase the best of Philippine coffee.

With this in mind, homegrown brand Bo’s Coffee is inviting everyone to try out their Single Origin Arabica beans. Sourced from Benguet, Sagada, Mt. Matutum, and Mt. Kitanglad and roasted to perfection by artisan roasters, these coffee beans also reflect the vision of a brand that dreams of putting Philippine coffee back on the map.
“The Philippine Origins product line is a celebration of the country’s culture and its great coffee,” Bo’s Coffee President and founder Steve Benitez said. “All of our beans underwent a rigorous cupping process in order to make sure that our customers will get only the best from us.”

What’s fascinating about these Single Origin Arabica beans is that it enables coffee lovers to get to know the featured places in a different way through its flavor profile.
Sagada, for example, has a sweet, nutty, and well balanced taste, with hints of chocolate and fresh tobacco. 

Benguet, which is near Sagada, is also well balanced, with herbal notes. Mt. Matutum, which is located in Mindanao, features a berry-like and spicy taste, and Mt. Kitanglad, which is also in Mindanao, is perfect for coffee drinkers who are looking for something light and nutty, with a hint of floral undertones.
These Single Origin coffee beans are available at the following Bo’s Coffee branches: Bonifacio High Street, Glorietta 5, SM Mall of Asia, Newport, Galleria, SM North EDSA, NAIA1, Jupiter Makati, Solenad, and Megamall.

Aside from Philippine Origins, the brand is also looking to heighten its customers’ experience by providing a Pour Over demo in select branches. The Pour Over Method requires a steady hand, a brew bar, a V60 cone, a swan kettle, a weighing scale, and precise water and temperature measurements in order to produce a flavorful cup of coffee, and it is certainly a delight to watch.

“A lot of changes are happening very soon for Bo’s Coffee,” Benitez explained. “Although our Philippine Origins product line and demo are both only available in certain stores in Manila, we’re planning to make a lot of changes in order to further improve everyone’s in-store experience.”
Bo’s Coffee is a proudly homegrown specialty coffee brand, and since 1996, it has grown to include around 56 outlets strategically located in Metro Manila, Cebu, Davao, Cagayan de Oro, Bacolod, Iloilo, Bohol and Tacloban. For more information, visit

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